A P P    S T O R E    O P T I M I Z A T I ON

H E L L O    B O T

(Krafton Branch Co-Thingsflow Japan)

K P I

Increase impression on app stores

S T R A T E G Y

Maximize impression by optimized metadata

Increase CVR by creatives optimization

S O L U T I O N S

Keyword analysis and market research

Localize existing creatives and copies

Revise creatives so they show USP and fit the local trends